Working with an brand heavily tied to the emotions of the consumer presents a unique set of requirements and challenges. Here the challenge presented was providing not only an organic pizza but a complete experience. The mission was to uphold the highest level of integrity in all we do, from the quality and origin of our food to our care for the health of our customers and the environment.
This passion for doing things right created some of the most adventurous and creative processes to everyday restaurant industry things. The end result of taking minor details with the best intentions for everyone into consideration yielded not only a delicious environmentally conscious pizza but an industry trend with a heart.
This environmentally friendly twist was evident in everything from the 100% post consumer papers to the recycled materials used to build the stores.
